By default, emails sent from SharpSpring will contain the Unsubscribe Address and Unsubscribe Link at the very bottom of the email, in the footer section. In SharpSpring, you can place the unsubscribe link wherever you like, by using the unsubscribe merge variables.
In this article, you'll learn how to customize the location of the unsubscribe information for both unsubscribe link and unsubscribe address.
The following users have access to move unsubscribe variables within an email:
- Marketing Manager
Every commercial and bulk email sent in the US must contain both your address and a link to unsubscribe. In SharpSpring, we offer both as merge variables and can be placed anywhere within the email.
Follow these steps to confirm your unsubscribe address.
Step One: On the toolbar, click the User Settings button, then click Settings.
Step Two: On the left side Settings panel, under My Company, click Company Profile.
Step Three: Fill in all of fields under Company Information, scroll down and click Save Settings.
Moving the unsubscribe link and address
Step One: On the toolbar, hover over Content, then on the drop-down, click Emails. Open an existing email or create a new one. If you need help, click to review the article Creating and Editing Emails.
Step Two: Hover over the content block where you want to place the unsubscribe variable, or add a new content block, and click the pencil icon.
NOTE: To add a new content area, on the left, click Content & Layout. First, drag and drop a Layout into the email, then drag and drop a Content Area into that Layout. Click the pencil icon on the Content Area to open the content editor.
Step Three: Place the cursor where you want the unsubscribe to go. On the formatting toolbar, click Merge, then Unsubscribe Fields and click both Unsubscribe Address and Unsubscribe Link. Both merge variables need to be added in order for the unsubscribe feature to work. The merge variables below will be added to your content area:
Step Four: Once you have added both variables, on the right, click Save.
NOTE: You can see how the unsubscribe looks in the finalized email by sending the email to a test list that includes your email address. Unsubscribe links are not included in Smart Emails since they only apply to bulk and commercial messages. Check out our article on Sending Emails to Lists for more information.