SharpSpring's Email Designer lets you create professional emails using drag-and-drop functionality, allowing you to push the limits of your creativity. This article will provide an overview of the Email Designer feature panel that is located at the left side of every email in SharpSpring.
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Available with: | ||||
Marketing Automation | ✓ | ||||
CRM Ultimate | ✓ | ||||
CRM PRO | ✓ | ||||
CRM Free | ✓ | ||||
Toolbar: | |||||
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Users: | |||||
Administrators | ✓ | ||||
Company Managers | ✓ | ||||
Marketing Managers | ✓ | ||||
Sales Managers | |||||
Salespersons | |||||
Jr. Salespersons | |||||
Regarding Email Creation
To create an email in SharpSpring, you must first start with a template. Though using either a created template or an existing template is up to you, emails can only be created by using a template.
Refer to the following articles for more information on the email creation process:
Send Settings
The Send Settings menu allows you to edit the email's general settings. The settings are as follows:
Available Settings | Description | |||
Subject |
The email's subject title. |
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From Name |
The name of the person sending the email. |
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From Email |
The email address of the person sending the email. |
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Reply-To-Email |
The email address that any replies will be sent to. Uses the From Email address by default. |
In addition, the Send Settings menu offers more technical options. These are presented in the form of checkboxes. When checked, these options do the following:
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Content and Layout
The Layouts in the Content blocks in the Items in the Once placed in the email, the content blocks can be customized as needed by using the available features found in the Content Editor. |
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Important: The Themed tab and prebuilt layouts are available only in Designer emails.
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Important: Currently, due to how Microsoft Outlook renders emails, two-column layout email templates with an image and text will flip the layout of their renders when sent to clients.
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Attachments
The Attachments can be a great supplement to an email. However, they should only be a supplement. Large attachments can intimidate potential leads, so send one or two small attachments. That said, you should never send an email with just an attachment and no content in the body. Those emails will most likely enter the recipient's spam folder. SharpSpring allows you to upload several different file types as attachments. SharpSpring supports the following file types: |
File Types Supported by SharpSpring |
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• .CSV |
• .GIF |
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• .XLS |
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• .DOC |
• .ICS |
• .PNG |
• .XLSX |
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• .DOCX |
• .JPG |
• .TXT |
• .ZIP |
The safest file types to send are .GIF, .JPG, .PDF, and .PNG. While SharpSpring supports their attachment, .ZIP files should never be included as attachments in an email.
There are times when an attachment may be unwarranted. If you would rather not attach files to an email, you can instead use Media Center links in the email's body.
Theme Styles
The Theme Styles button allows you to modify the various color and text style settings for the email.
You can edit the following style settings:
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The email designer takes any of the styles in the HTML for Email Standard Styles, pulls them into the database, and removes them from the HTML. Do not be alarmed when these styles are removed from the HTML in the View Code mode.
The email designer will look at the first <style> element in the <head> of the HTML and find the CSS for the relevant classes. If the styles are transparent, that means the color is not in the database. It is either in the email’s standard styles or in the head of the email. If that happens, the color will be set in the database. Though it no longer shows in the head, it will appear. |
Note: SharpSpring offers Professional Services to assist with custom coding.
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Use these styles to ensure that your desired global styles are brought in by the email designer. If you make a template outside the SharpSpring application and import it, you will need to put styles in the head.
RSS Subscription
The RSS Subscription button allows you to set up periodic emails. These emails will be sent out with a certain frequency, based on new publications on your site.
When sending RSS emails, you will need to determine the following:
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Like the Content and Layout features, you can drag-and-drop the RSS layout widget into emails.
Shopping Cart Abandonment
The Like the Content and Layout features, the abandonment can be dragged-and-dropped into emails. |
Plain Text Settings
The The available modifiable options are for the email's name and description. |
Preview
The You can preview how the email looks on a desktop monitor, on a tablet, and on a smartphone. |
Dynamic Content Rules
The Personas and dynamic content allow you to personalize emails, which result in drastically higher transaction rates. |