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Adding Fields: How Did You Hear About Us?

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Cris Echeguren
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You can attribute leads to campaigns with the customizable How Did You Hear About Us? field.

This article will provide information on adding this field to forms.


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Enabling the Field

The How Did You Hear About Us? field tracks behavior to only appear for leads that are not automatically tracked through web-based tracking. This is useful for measuring the success of non-digital marketing campaigns, such as print ads and postcard mailings in SharpSpring. A drop-down menu for the field will only appear on a form for someone who has not been tracked through the web-based tracking code.

To enable the How Did You Hear About Us? field, do the following:

  1. In SharpSpring's top toolbar, click
    Content > Forms.
  2. In the left panel, click  
    cog.png  Options > How Did You Hear About Us?
  3. Locate the desired campaign.
  4. In the How Did You Hear About Us? section, click the Display? checkbox.
  5. Optionally, add Organic Sources by clicking the checkbox next to desired selections.
  


Click to enlarge. 
Note: Any selections you make will appear in the How Did You Hear About Us? form drop-down menu.


Adding the Field to Forms

To add the How Did You Hear About Us? field to forms, do the following: 

  1. In SharpSpring's top toolbar, click
    Content > Forms.
  2. Create or edit a form.
  3. Click the Fields tab.
  4. Click the checkbox next to Ask "How Did You Hear About Us?" 
  5. Click Save Changes.
  


Click to enlarge.

The order of the campaign options in the How Did You Hear About Us? field are automatically randomized to ensure consistent selection of these options.
 


Adding the Field to Campaigns

You can configure a campaign to appear as a drop-down option on forms, but only if a user filling it out is not automatically tracked. To add the How Did You Hear About Us? field to campaigns, do the following: 

  1. In SharpSpring's top toolbar, click
    Analytics > Campaigns.
  2. Create or edit a campaign.
  3. Locate the How Did You Hear About Us? section.
  4. Click the checkbox to have this campaign component listed in the How Did You Hear About Us? question in a form.
  5. In the Alternative Display Name field, type a name for this campaign (other than the listed default) to show when it is listed publicly in the drop-down question in forms.
  6. Click Save Changes.
  


Click to enlarge.
Note: The campaign component checkbox will only appear in the rare event that SharpSpring does not automatically track where the user filling out the form came from, and when the form has the checkbox selected Ask “How Did You Hear About Us?” at the end.
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