SharpSpring has a partnership with ZoomInfo, which is a powerful vertical search engine that focuses on collecting business information. This information includes the IP address and personnel records for employees at hundreds of thousands of company.
Zoom Info provides general information about the companies who visit the website.
This means that ZoomInfo will display a list regarding the personnel and might even indicate an individual contact. However, that does not mean the person listed is the actual individual who visited the website.
Zoom Info is not providing you with a ready to convert lead.
The contact information that is given to you by Zoom Info should be used to begin cold calling and drip campaigns. It should be seen as a "lead nurturing" tool, not a "time to close" tool. The list provides you with a few names and is saying, "here are a few people in particular positions at the company." From this point forward, it is up to you to decide how to reach out to these individuals.