SharpSpring created the Utilization Score as a mini "Where do I start as a marketing automation expert?" guide. The feature helps you learn to best use the tools in the platform.
The following User Roles have access to view utilization score:
- Marketing Managers
How Utilization Score Helps You!
Utilization Score shows the percentage of SharpSpring features that your company is using, along with what you may be missing out on. You will find a total score for usage of SharpSpring, along with ten sectional scores divided across areas of the platform. These scores help you to leverage features that will enhance your marketing automation efforts and further grow your business.
How Utilization Score Works
Level up your total score with contextual support provided within each section to help promote features you may or may not have been aware of. There are four levels you can achieve for your total score, along with an awesome mascot.
|Total % Score||Level Name||Mascot|
In addition to the total utilization score, there are ten separate sectional scores each with a max value that can be achieved in multiple ways. For example, if a company has created 10 emails, 3 emails with dynamic content, and have scheduled at least one A/B test, they will get an excellent utilization percentage for the email feature. The ten sections are:
How to View Utilization Score
Step One: In the Company Utilization Score widget, click See More to open the page and view your total score along with all sectional scores.
Step Two: You can click an icon or just scroll down to view each of the ten sections.
Step Three: View a section and click the Why and How to in each milestone for more information.
Step Four: As new features are added, refer back to the Company Utilization Score page in settings for best practices on using the new features.