Constant Contact's Lead Gen & CRM Media Center allows you to create trackable resources, such as white papers, coupons, and contracts that can be used in emails, workflows, or notifications.
In this article, you'll learn how to create trackable links
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Creating Trackable Links
Lead Gen & CRM allows you to create a trackable link for any media asset uploaded in the Media Center.
These trackable links are necessary to place Media Center assets into emails and landing pages.
To create trackable links, do the following:
- Click Media Center in the left toolbar.
- Locate a media file.
- Click Trackable Links > Add Trackable Link next to the media file's name.
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- Name the link.
- Click Add Link.
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Once created, you can use trackable links in an email or on a landing page as a way to track visitors and traffic to that media file.
Note: Trackable links will not establish new tracking. Since they are a more generic link that is connected to your Lead Gen & CRM environment, the interaction with that media will only display in the Life of the Lead for leads that are already tracked.