You can automatically import leads collected from Facebook Lead Ads forms into SharpSpring. This will allow these leads to be treated like leads collected from SharpSpring forms or Native forms. Additionally, these leads will show their form submission on the Life of the Lead. They can also be added to a campaign, making them more accessible for automation and lead scoring. This article will detail how to use Facebook Lead Ads with SharpSpring.
|
Available with: | ||||
Marketing Automation | ✓ | ||||
CRM Ultimate | |||||
CRM PRO | |||||
CRM Free | |||||
Toolbar: | |||||
![]() |
|||||
Users: | |||||
Administrators | ✓ | ||||
Company Managers | ✓ | ||||
Marketing Managers | ✓ | ||||
Sales Managers | |||||
Salespersons | |||||
Jr. Salespersons | |||||
Connecting to Facebook Lead Ads
In order to pull in Facebook Lead Ads information, you will need to connect your SharpSpring instance with your Facebook Lead Ads account.
To connect to Facebook Lead Ads, do the following:
|
![]() |
|
For more information on Facebook Lead Ads, refer to Facebook's external help documentation. | ||
Disconnecting from Facebook Lead Ads
If you find that you no longer need the Facebook Lead Ads connection, you can disconnect it from SharpSpring.
To disconnect SharpSpring from Facebook Lead Ads, do the following:
Understanding Connected Accounts
Information | Description | |||
Facebook profile |
Your Facebook proflie's registered name and email address. | |||
Page listing |
The name of the listed page. | |||
Listing description |
The displayed description of the listed page. Only available if the listed page has a description in Facebook. | |||
Associated forms |
All forms associated with the listed page. | |
||
Form count |
The number of associated forms that have data or are available for mapping. | |||
Error messages |
Any known issues with the form, such as incomplete mapping. | |
Creating Form Test Data
Connected forms will need test data. This is done through Facebook's developer tools. To create test data for a page form, do the following:
Once lead data has been created, it will take up to ten minutes for the new form information to display in SharpSpring. |
![]() |
|
Note: To remove previously created lead data, click Delete Lead.
|
||
Note: To preview how your form will appear, click Preview form.
|
||
Mapping Form Data
Once your lead data has been created and your related Facebook forms have populated in SharpSpring, you can begin mapping form data. To map Facebook form fields to SharpSpring form fields, do the following:
For more information on mapping forms, refer to Connecting and Mapping Native and Third-Party Forms. |
![]() |
|
Note: When selecting a field, ensure that it is as close to a match as possible to the field in the Field Name we received column.
|
||
Important: Some, but not all, of the Facebook field names will automatically map. Be sure to map every field, and review those fields already mapped.
|
||
Form Submission Information
As with your other native and third-party forms, Facebook Lead Ad forms will appear in the Form Submissions page. Facebook forms will be listed as For more information on form submission data and details, refer to Forms Overview. |
![]() |
|
Life of the Lead Information
Facebook form fills will appear in a lead's Life of the Lead in their respective contact record. The Life of the Lead will display the following information for Facebook Lead Ads entries:
For more information on the Life of the Lead, refer to Life of the Lead Icons and Overview. |
![]() |
|
Activity Feed Entries
New Facebook lead contacts and form fills will appear in your Activity Feed. As with other Activity Feed entries, the Facebook entries will detail the following:
|
![]() |
|
For Facebook entries, be aware of the following:
For more information on the Activity Feed, refer to Activity Feed Overview. |
||
Facebook Lead Ads and Campaigns
Once you have connected Facebook Lead Ads to SharpSpring, your instance will create a new campaign for each new Facebook campaign. When a Facebook form collects a lead, Facebook creates a campaign that is associated with the Ad that has the form.
When connected, SharpSpring will automatically create a matching campaign and assign the lead to that campaign. More than that, a special tag is added to the campaign. This ties your Facebook campaigns together, helping to ensure that your various Facebook form leads are linked. For more information on campaigns in SharpSpring, refer to Creating Campaigns. |
![]() |