Adding Text to Emails

Emails are only as successful as the information they convey.

One way or another, you will need to use text to get your message across in your emails. In this article, you'll learn how to add and edit text within emails.

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Article Contents

• Adding Layout Blocks
• Adding Text Elements to Layout Blocks
• Editing Text Elements
• Resizing Text Elements

Available With:

Trial	✓
Essential	✓
Advanced	✓
Ultimate	✓

Toolbar:

Email

Users:

Administrators	✓
Company Managers	✓
Marketing Managers	✓
Sales Managers
Salespersons
Jr. Salespersons

Adding Layout Blocks

Layout blocks are the foundation of emails created in the Lead Gen & CRM platform. Elements can be added into layout blocks, and you can drag, drop, and reorder layout blocks into your email to customize it. 

To start adding layout blocks, click Email in the left toolbar to create or edit an email.

1. Click  Content and Layout in the Email Designer toolbar.
2. Click on either the Themed or the Simple tab.
   
   
   Note: Themed blocks are available only in emails created from designer templates.
3. Drag-and-drop the desired layout(s) into your email. 
4. Click Save. 

Click to enlarge.

If you need to make changes to your layout, hover over a block and click    Move to reorder any content or layout blocks. Remember to Save your work. 

Adding Text Elements to Layout Blocks

You can add text or media elements into, or in between, the layout block(s) in your emails. To start adding text elements to your emails, click Email in the left toolbar to create or edit an email.

1. Click    Content and Layout in the Email Designer toolbar.
2. Click the    Elements tab.
3. Drag-and-drop a Text element onto a purple line in the desired part of the email.
4. Click Save.

Click to enlarge.

If you need to make changes to your layout, hover over an element and click    Move. Remember to Save your work.

Editing Text Elements

You can edit the information inside your text element. Click Email in the left toolbar to create or edit an email.

1. Click the Text element you'd like to edit and update the text as desired.
2. Use the Email Content Editor's word processing features to modify text as desired.
3. Click Save.

Click to enlarge.

Resizing Text Elements

To resize a text element within an email, you'll need to rely on Simple or Themed Layout Blocks.

Without customizing the email's HTML code, text elements will fill the width of any layout block, or section of the layout block, they are added into. If the text element is not added into a layout block, it will fill the full width of the email. 

There are many layout blocks to choose from. Select 1, 2, or 3-column blocks to set the width of your text elements. 

The height of your text element will expand as much as needed, to accommodate the amount of text in the element.